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29 April 2005

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» PR Ethics and Advocacy - Let's Go Viral from Mutually Inclusive PR
Public relations as a function is under attack, primarily by a righteous media that sees any attempt to inform or influence media reporting as spin, propaganda or worse, says Richard Edelman. He takes the recent arguments about [Read More]

» PR Ethics and Advocacy - Let's Go Viral from Mutually Inclusive PR
Public relations as a function is under attack, primarily by a righteous media that sees any attempt to inform or influence media reporting as spin, propaganda or worse, says Richard Edelman. He takes the recent arguments about [Read More]

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About

  • Trevorcook
  • I have worked in politics, public policy and strategic communications for over 30 years. I was recently awarded a doctorate in Australian politics at the University of Sydney. My thesis was on the (changing) relationship between the ALP and unions. I have been blogging since November 2003 and over the past decade I have written many articles on politics, public relations and social media for newspapers, magazines and websites. I love literature particularly John McGahern and James Joyce. The header photo is of the Clarence River taken before dawn at Ulmarra in 2012.

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